How to Find a Briliant Copywriter
If you want to use the internet to generate an income, you'll need a web site. That web site needs to be well written, most especially if you're hoping it will bring in profits. Unless you are already a copywriter yourself, it's wise to hire someone who is well-qualified to compose the text for your site. A great copywriter can help you bring in so much more money than you could hope to see if you tried to create the copy yourself. Of course, not all copywriters are great. Some copywriters are insanely awesome. Some merely wish they had talent and are trying to make a bit of money because someone told them writing online would be a breeze. Here is how you can tell the difference.
Does the copywriter have a site of his or her own? Any copywriter that is interested to write web copy has to have a site that houses their bio, their resume, a few samples and whatever else they feel the need to share. If they don't have a site of their own, how can they assist you with your site? Examine the copy used on this website as well. If you find several errors, this is a bad sign.
Do you react well as you go over the web copy on the writer's web site? This involves more than simply noting errors in grammar and syntax. Do you have any sort of emotional reaction to the copy on the web site? Does the copy move you to like him or her? Does the copy make you want to follow up and find out more about the copywriter? Does it make you feel like you have to hire the writer straightaway? Does the copy make you want to run for the hills? Does it cause you to be inflamed? These are all crucial reactions and you need to pay attention to them.
Do some more background search on the copywriter. Look for reviews for the writer on unbiased websites and forums. It's extremely likely that the only reviews you will find on the writer's site are going to be good. Conduct a search for the copywriter's name to see if any reviews or testimonials pop up in places that are not run or that cannot be manipulated by the writer. These reviews and testimonials deserve attention. You must also ask the writer to give you one or two references. See to it that you follow up and really get in contact with those references and get an honest opinion from them.
It is crucial to actually go over any samples furnished to you by the writer. Ask for more samples than are displayed on the writer's site. This is especially crucial if the copywriter try this is touting himself or herself an expert in a niche. When the writing looks like it was sourced from Wikipedia or is particularly vague, you need to find a different writer.
There are numerous different ways to see if a copywriter is worth paying for. It is crucial that you do pop over here your homework and look beyond the copywriter for information regarding his/her reputation and character.